Pathing Analytics: Pathing studies using a combination of clickstream & funnel analytics backed with a testing mindset increased conversion by 15%
Tag Archives: Convergytics
Price Optimization: Price Optimization solution estimated Price elasticity (own and cross) for each SKU and optimized prices to maximize Units/ Revenues/Margins
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Convergytics
Price Optimization: Price Optimization solution estimated Price elasticity (own and cross) for each SKU and optimized prices to maximize Units/ Revenues/Margins
Posted in Case Study, Pricing Assortment, Tagged Convergytics, pricing optimizer,
Assortment Optimization: Assortment optimization solution helped the client to have the right set of SKUs in store without compromising the revenues or footfall
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Convergytics
Assortment Optimization: Assortment optimization solution helped the client to have the right set of SKUs in store without compromising the revenues or footfall
Posted in Case Study, Pricing Assortment, Tagged assortment optimization, Convergytics,
Product Optimization: Convergytics helped a large automobile client to design new models of cars with the optimal combination of features and price to maximize unit sales
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Convergytics
Product Optimization: Convergytics helped a large automobile client to design new models of cars with the optimal combination of features and price to maximize unit sales
Posted in Case Study, Pricing Assortment, Tagged Convergytics, product optimization,
Visit Segmentation: Convergytics implemented a three tier segmentation to create travel persona classification to provide real time offers using Big data technologies
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Convergytics
Visit Segmentation: Convergytics implemented a three tier segmentation to create travel persona classification to provide real time offers using Big data technologies
Posted in Case Study, Digital, Tagged Convergytics, visit segmentation,