Category Archives: Case Study

Reporting Factory: Convergytics became the reporting & analytics arm of a leading media agency in the US enhancing capabilities & providing scale

Click here to download the case-study on how Convergytics setup a Reporting Factory for a leading media agency

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Pathing Analytics: Pathing studies using a combination of clickstream & funnel analytics backed with a testing mindset increased conversion by 15%

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Price Optimization: Price Optimization solution estimated Price elasticity (own and cross) for each SKU and optimized prices to maximize Units/ Revenues/Margins

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Assortment Optimization: Assortment optimization solution helped the client to have the right set of SKUs in store without compromising the revenues or footfall

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Product Optimization: Convergytics helped a large automobile client to design new models of cars with the optimal combination of features and price to maximize unit sales

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